Important Marketing Gift Cards Information


Gift Card Marketing Equals Extra Profits




Gift Card Marketing is a powerful way to increase profits.  Just watch the case study video above.





CHS Looks to Boost Cenex Traffic With Driver Rewards

Under the free program, consumers can earn reward points each time they purchase fuel with their card. Those points help them obtain gift cards to Cabela's, an outfitter of hunting, fishing and outdoor gear.

The Palm creating a more appealing meal

Managers of the upscale steakhouse Palm in Tampa and across the country are rolling out a massive revamp of the company, refining details down to the gestures waiters use to pour soup and launching a marketing campaign that sent free gift cards to enough people to fill a basketball arena.

ShoWare Adds Gift Cards to Ticketing Platform

New feature provides boost to sales and marketing along with added convenience for patronsFresno, Calif. (PRWEB) January 24, 2012 ShoWare™ by VisionOne, Inc. has extended its ticketing platform to accept gift cards. The new feature, which is available to existing customers through a free software upgrade, allows a venue to incorporate gift card capabilities into its ticketing system, providing a ...

Scammers Target Travelers Online with Southwest Gift Cards

Lets Fly Cheaper warns of dangers of Southwest rapid rewards and gift card scams, invites travelers to share their worst travel scam stories for chance to win a (legit!) $100 gift card.Fremont, CA (PRWEB) January 23, 2012 “Caveat emptor” is the universal warning: “Buyer beware. Purchase at your own risk.” There’s no direct Latin translation for being on guard for too-good-to-be-true travel scams ...

OpenMotion Introduces Solution to Retailers' Biggest Challenge in Selling Gift Cards

NEW YORK, NY-- - NRF 101st Annual Convention & EXPO, New York -- Retailers are continuously on the lookout for new ways to better serve their consumer base. Today, OpenMotion , a digital and mobile marketing ...

Gift cards available at Arizona ATMs

Visa gift cards now are being sold through ATMs operated by three Arizona credit unions in a pilot program using technology developed by Mesa-based Better ATM Services.

Use Your Gift Cards - $2 Billion Will Go Unused

Nearly 10 percent of gift cards go unspent, so if you got one over the holidays, think about spending it soon, because it wont do you any good if it's shoved in the back of a drawer. Target 11 Consumer Investigator Robin Taylor takes a look at what happens to unspent gift cards.

Gift cards, mild weather help drive key measure of Christmas week sales up 5.3 per cent

NEW YORK, N.Y. - A flurry of post-Christmas bargain shopping helped drive sales higher in the last week of December, according to a report Wednesday from a shopping mall trade group. Increased gift card use, mild weather and a federal holiday on Monday all contributed.

Consumer Report: Dumping unwanted gift cards

In this month's Consumer Report , Dr. Jane Wayland with UALR is talking about what you can do with all those gift cards you don't want.

Gift cards extend holidays

NEW YORK – A resurgent demand for gift cards may extend retailers’ holiday cheer well into January. Gift-card spending rose to nearly 18 percent of total holiday spending this year, the highest percentage since 2006 and up from 14.6 percent last year and 13.1 percent in 2009, according to a consumer-tracking survey by the International Council of Shopping Centers and Goldman Sachs. The spending ...


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